What is SEO? SEO with Details and Details

What is SEO? The question may have started to become an issue that everyone wonders about. Because SEO covers every segment that does business on the digital platform and it has become more widespread. In this guide with details What does SEO mean? while clarifying the question How is SEO done? I also explain the deadlocks with examples.

First of all, you need to learn what the word SEO means. Let me explain this right away.

What is SEO? What Does SEO Mean?

Turkish meaning of SEO "Search Engine Optimization" passes as. SEO is also the English equivalent of Search Engine Optimization. "Search Engine Optimization" is the abbreviated form of the words. SEOIt is the whole of the work done to get websites to the top in search engines such as Google.

As the name suggests, it is important for websites to change their position in search engine rankings and surpass their competitors. SEO work It must be done properly and correctly. website owners and SEO expert usually by people with GoogleSEO works are done. What is SEO? Many different answers can be given to the question. There are many different ways to describe this.

For example; Let's type SEO into Google and list the results.

In the first place is Google itself, while other sites take place in the other ranks. Here, SEO is the whole of the optimization studies that enable these sites to rise to the top.

In order for your site to rank higher in Google, you need to pay attention to some criteria. These criteria, which are divided into two parts as internal and external, are very important.

While the internal criteria include the proper coding, structure and user-focus of your site, the external criteria include whether other sites recommend your site. So what is SEO? You must understand the word well.

Google Ranking Factors

The main ranking factors of Google are as follows;

• Copyright infringement.
• Weak content.
• Duplicate content.
• Automatically generated content.
• Slow website.
• Broken internal links.
• Links to penalized sites.
• Too many external links.
• Low domain reputation.
• Too many ads (as it lowers the user experience).
• Use of Doorway or Gateway pages.
• Long URLs and using keywords more than once in URLs can be perceived as spam.
• Having the background color the same color as the foreground content is a reason for a hide penalty.
• Links hidden to a single pixel are cause for a cloaking penalty.
• Empty link anchors are a reason for a cloaking penalty.
• The use of frames and iframes is a negative factor as it creates scanning difficulties.
• Meta or JavaScript redirects.
• Using text in JavaScript.
• Pages with dynamic content, such as search results pages, are open to indexing.
• Pages that are difficult or impossible to find using your on-site architecture.
• 4XX/5XX HTTP status codes on a page

Inspired by these factors, you need to make your site SEO compatible.

How is SEO Done?

Doing SEO work is wondered by every segment dealing with these jobs. There are so many SEO techniques that need to be applied. However, they must be applied in a correct and proportionate manner.

In order to be able to do an advanced professional work, it is useful to take SEO training. If you do not have any knowledge about this business, it is useful to get help from people who are SEO experts.

I can't deal with these things, I don't have that much time, you can say I need SEO work. For this, companies or people who provide SEO services should be contacted.

There are two types of SEO. It is divided into two as Internal SEO and External SEO.

What is Internal SEO?

Internal SEO The work of a website consists of elements such as coding, content, picture, design, layout.

While doing internal SEO work, all these items are taken into consideration. The factor of the text and content you add to your site is the most important issue here.

Bloggers using WordPress often get support from SEO plugins to do internal SEO. These plugins are guides to properly configure the internal SEO elements of a website.

I'm on my blog Rank Math SEO I am using the plugin. This plugin helps me to optimize the internal SEO settings correctly and informs me where I went wrong.

With this plugin, I can optimize my images, use links correctly, set title and meta descriptions correctly.

While not limited to these, he gives me warnings about how to write the article while writing to my blog.

SEO content Rank Math is a very advanced and useful plugin for those who want to create.

What is I SEO? While I am writing the article, the Rank Math plugin shows me what I did wrong and what I did right, and gives me points. The numbers in the orange area shown with the arrow in the picture above represent the SEO score of the article.

Content is 404 words long. In the part that says, he states that the spelling consists of 404 words. Over 600 words It gives a warning that it should be.

Of course, internal SEO optimization is not limited to this. So what are the other criteria?

• Your site is mobile friendly
• Quick opening
• Using title tags like H1, H2, H3, H4, H5, H6
• Finding alt tags for images
• Links contain title, external links contain nofollow and title tags
• Regular and SEO content entry
• Using unique title and title
• Using an SSL certificate
• keyword density
• Highlighting keywords with format tags
• URL structure of pages
• Troubleshooting

factors such as I could extend the list further. Because what is SEO? There are many answers to the question.

Your site may be corporate or related to a different industry. The important thing here is to do visitor-oriented studies rather than optimization for search engines.

All the algorithm changes that Google offers, namely SEO criteria, already force you to offer better content to the visitor.

When a person who wants to shop makes a search and enters a site, he or she will quickly exit the site when a different content than products appears.

This causes that site to lose value in the eyes of Google. If you have a shopping site, writing long articles will not benefit you. People visit your site to buy a product and perform an action.

While doing internal SEO optimization, actions that will cause the visitor to avoid the criteria should be avoided.

It is very important to do keyword research while creating the content and layout of your site.

# You May Be Interested In: What Are Breadcrumbs and Why Are They Important For SEO?

Keyword analysis allows you to see whether the word you are going to write about is searched by people, its competition and other factors.

It won't do you any good to write about something that people aren't looking for. You're wasting your shovel. For this reason, keyword research is very important.

SEO tools for keyword research:

• Moz
• Semrush
• Ahrefs
• Neil Patel
• Google Trends
• SEO Monitor
• Google Keyword Planner

What is External SEO?

External SEO It is possible by suggesting that the link of your website is shared on different sites. For example I What is SEO? I published this article. Let's say this article was found very useful and shared by the user on a different site.

This is external SEO work. It will benefit you when the link of your site or the link of a different article is shared on popular sites. One of the biggest mistakes made in external SEO is to hope for help from every site. This is a big mistake.

As I mentioned above, it is very essential to have your site's link or name on popular and authoritative sites.

Such studies are called backlinks.

What we call organic SEO is exactly the visitor's own request, recommending your site on both social media accounts and other sites.

If you want to move your site to the top, you should get backlink service from authoritative and quality sites.

The key point of this is the introductory article.

Publishing articles on different platforms that describe your site or any of your content and have 3 link outputs recommending your site is called an introductory article.

It is the best way to get backlinks.

Top 10 Most Critical SEO Success Factors

The 10 most critical SEO success factors, according to Cyrus Shepard:

1. keyword focus
2. Current content
3. Unique content
4. Meeting user expectation
5. Expertise, authority and trust
6. Indexable and accessible by search engines
7. Speed
8. Build for different devices/platforms
9. Earning high # clicks
10. Quality backlinks

The 10 Most Critical SEO Success Factors 🚀
1 Keyword Targeted
2 Fresh &
3 Unique Contents
4 Satisfies User Intent w/
5 Expertise, Authority, and Trust
6 Crawlable + Accessible to Search Engines
7 Speed
8 Built for Multiple Devices
9 Earns a High # of Clicks +
10 Quality Backlinks

— Cyrus – Zyppy SEO (@CyrusShepard) January 2, 2019

SEO FAQ

I've put together frequently asked questions about SEO. What is SEO? Besides the question, I answered many questions. Your review is helpful.

Conclusion

SEOis a very comprehensive concept and the most important concept is to be user friendly. A lot of technical work can be found. While performing these technical works, it is very important to ensure that the visitor can get what he wants and wants. What is SEO? Comprehensive answers can be given to this question.

You can write what you want to ask about SEO in the comment field. I want you to know that I will be happy to answer you.

You can contact me from the contact menu for WordPress site acceleration, wordpress installation and necessary settings, seo services, site setup and site name (domain-domain) purchases and similar services.